Au Jour Le Jour is pretty new on my radar. Usually, I scan quickly through each new designer’s collection because most are boring, but, I was drawn to the cartoony sushi, ice cream cones and headless shrimp printed on the dresses. This collection gives me Ashish vibes, mostly for the use of sequins and denim. Let’s keep an eye on Au Jour Le Jour… they may turn out to be a cool little fashion house.
photos: Style